By Phil Klutts
July 6, 2021

All Fit Collective: A supportive health community

COVID-19 affected many businesses and entrepreneurs, but two innovative health experts were inspired to create All Fit Collective.

There is a new supportive and innovative fitness community tucked in the corner of an established shopping center in Edmond. All Fit Collective combines several fitness genres into one location at 514 S. Bryant in the Bryant Square Shopping Center.

Candace Williams and Crissy Mize founded All Fit Collective in 2020 to combine their unique fitness classes with others and create a space conducive to exploring fitness and health with a community. They opened their new fitness studio on May 17th, 2021, and have been growing steadily since then.

Williams first articulated her vision amid the COVID-19 lockdowns when most fitness instructors were trying to survive on their own. She saw an opportunity to combine resources and create a community that would benefit everyone including owners, instructors, and most of all clients. “I saw other collective business models like the Railyard and co-working spaces and thought we can do that for fitness,” Williams says.

Williams reached out to Mize in June of 2020 with her vision of a collective space where women could come to have belonging and fitness. They had already been supporting each other through the pandemic. “I was teaching my classes over Facebook due to COVID, and most of us had lost all of our income when gyms shut down,” explained Mize. “We just clicked, and I knew it was worth the risk and investment.”

All Fit Collective now offers 60 classes per week in eight different genres: Sling Bungee, H.E.A.T., Cycle, Rebound, Dance Cardio, Barre Yoga, and Interval Training.

Crissy Mize and Candace Williams, owners of All Fit Collective in Edmond (Photo: Brent Fuchs)

Williams and Mize are founders and creators of the new forms of fitness classes Sling Bungee and H.E.A.T., respectively. “They are innovators and dreamers,” said Katelyn Maxwell, their first full-time employee. They developed these fitness genres and train other instructors and gym owners in addition to running their studio. The impact is reaching beyond Edmond. Instructors come to the All Fit Collective studio to learn and train, then take their certifications back to their home gyms in surrounding cities and states.

“The energy, excitement, and seeing people try new classes and experiences are my favorite things,” says Mize. The instructors and staff focus on their passion, and that passion translates to the clients. Williams emphasizes that All Fit Collective is a place of belonging, not division or disagreement. Her drive and passion are evident. “I believe we are better and stronger together, in life and business.”

Instructor Christa Ryckbost says, “All Fit fosters a community of support in an exercise environment that I’ve never experienced before.” The community is still growing and expanding. Each of the instructors has brought existing clients to All Fit Collective, and they have doubled the number of clientele since opening. There is room to grow, and they hope to expand to other locations in the future. “Most of our marketing is done by word of mouth,” says Maxwell. “TikTok and Instagram helped us grow significantly. It just sort of took off!”

Plans are in the works for a grand opening soon with additional new offerings in the space including made-to-order shakes and teas. You can find more on social @allfitcollective or at

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About Phil Klutts

Phil is an Edmond native and has managed to keep his wife here instead of traveling the world, which they both enjoy. They have two boys who love the outdoors, adventures, and learning new things. Phil is a problem-solver at heart and enjoys connecting people to the resources they need.

In addition to being the co-owner of Edmond Business, Phil founded the CK Group LLC after working for large and small businesses in the Energy, Construction, and Fitness industries. He focuses on helping small businesses and entrepreneurs improve their systems and processes. CK Group LLC's mission is to eliminate chaos and create clarity for small business by connecting vision, strategy, and implementation.