By Sarah Dickson
November 2, 2021
Kelly and Covell’s population and business growth

The southwest corner of Kelly and Covell has seen substantial development over the last 15 years, beginning with the construction of Walgreens in 2006. The area really began to take shape when Lowe’s built a 170,000-square-foot location in 2008 and then was further defined when Uptown Grocery Company built a 50,000-square-foot location in 2011.
An 11,000-square-foot bank office and a 3,000-square-foot single-tenant office building were built in the area in 2009 as well as 20,000-square-feet of leasable retail space near Uptown Grocery in 2011. The bank office is currently home to Tinker Federal Credit Union Prime Business Solutions, a direct descendant of Prime Bank Edmond, the original occupant of the building. Back40 Design purchased and renovated the 3,000-square-foot single-tenant office building and moved its headquarters from Downtown Edmond in 2019. Back40 Design is a full-service design and digital marketing firm.
The retail space built in 2011 is now home to various tenants, including:
- Qdoba: a fast casual Mexican restaurant
- Red Coyote Running and Fitness: a locally-owned running and fitness store
- Blenders Café: a café offering smoothies, sandwiches, wraps, and more
- Hollywood Feed: a pet supply store
- Yo Pablo Tacos & Tequila: a restaurant offering specialty tacos like quesabirria and carne asada
- Covell Nails Spa: a nail salon and spa
- Life Pharmacy: a full-service pharmacy
- Physical Therapy Central: a private physical therapy practice offering various treatments
Two approximately 5,000-square-foot, single-tenant restaurant buildings housing Pepperoni Grill and The Garage were built in 2014 and 2016, respectively. Pepperoni Grill is a locally-owned restaurant and bar serving a variety of menu items, including hand-tossed pizzas, Akashi Wagyu beef burgers, fresh grilled hand-cut salmon, and more. The Kelly and Covell location of The Garage was the second for the Hal Smith restaurant in Edmond. The Garage offers burgers, beer, fresh-cut fries, and more.

Market Square at Covell Village, a 16,000-square-foot retail center, was built in 2016. The tenants in the center currently include:
- Pie Five Pizza: a fast casual restaurant offering individual handcrafted pizzas
- Red Wing Shoes: a shoe store offering men’s and women’s shoes and accessories
- Mercy GoHealth Urgent Care: an urgent care center
- All About Cha: a café serving coffee and tea as well as breakfast, lunch, and dinner
- Shangri La Nail Bar: a nail salon
- Pure Barre: a fitness studio offering full-body barre workouts
- Three Dog Bakery: a bakery for dogs
The most recent addition to the area is Covell Marketplace, a 17,000-square-foot, mixed-use building that completed construction in 2021. Current tenants include:
- Filed. | Nails + Spa + Beauty: a salon offering nails, lashes, facials, waxing, and massages
- Organic Squeeze: a premier juice and smoothie bar, also offering meal prep and cleanses
- HunnyBunny Biscuit Co.: a walk-in counter service restaurant that features scratch-made biscuits
This area on the southwest corner of Kelly and Covell, with Lowe’s on the south side, Walgreens on the north, and Market Square at Covell Village on the west, has seen approximately $30 million in investment over the last 15 years.
The mix of businesses in the area continues to grow and change with vacant land still left to be developed. Currently, there is approximately 1,600-square-feet of retail space and 5,000-square-feet of office space available for future tenants.
Looking beyond the boundaries set above, the entire area of Kelly and Covell continues to grow, with more than $100 million invested over the last 15 years. According to Esri, a supplier of geographic information system software and demographics, the population in a one-mile radius of the intersection has increased by nearly 2,000 over the last 10 years and by nearly 5,000 over the last 20 years.
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About Sarah Dickson
Sarah Dickson is the communications director for the Edmond Economic Development Authority (EEDA). Sarah has been with the EEDA more than 10 years, serving in multiple communications roles. She is responsible for producing demographic, workforce, economic, and statistical reports as well as managing all communications for the organization.
Sarah is a graduate of the University of Oklahoma Economic Development Institute (OU/EDI) and Leadership Edmond Class XXV. Sarah serves on the boards for the Public Relations Society of America – Oklahoma City Chapter and the Oklahoma Council on Economic Education. She is also an active member of the Oklahoma Venture Forum.
Sarah has earned her Accreditation in Public Relations (APR) as well as the designation of Certified Economic Developer (CEcD).